How to enable local ads in your Google Shopping campaigns
Once you have created your local inventory feed, you will need to enable local ads in your Google Shopping campaigns in order to showcase your local products.
How to enable local inventory ads
Before creating and uploading your local inventory feed to the merchant center, you will first need to enable local inventory ads. The steps listed below will enable the ads, but to complete the setup you will need to follow our comprehensive guide to local inventory ads.
How to create a Google local product inventory feed
To create Google local inventory ads, you will need to create a google local product inventory feed. You can do this through ShoppingFeeder in a matter of minutes by following the steps below.
How to verify your About page for local inventory ads (European countries)
If you want to create local inventory ads in a European country, Google requires that you verify your website’s About page. This article gives you a simple, step-by-step guide to the verification process.
How to link your Google Merchant Center and My Business accounts
If you want to create Google local inventory ads and Shopping actions , you will first need to link your Google Merchant Center account with your Google My Business account. This will link your inventory information with your store information. Follow the simple steps below to link your accounts.
How to upload physical store information in Google My Business
If you want your business information to show up in search queries on Google, you need to upload the appropriate info in a spreadsheet to Google My Business. This will create a location with all the necessary information your customers need to find your physical store. Your store location must be uploaded if you want to make use of Google’s local inventory ads.
How to create a Google My Business Locations account
If you want your location showcased when people search for your business on Google, you’ll need to create a location within Google My Business.
How to upload your logo to Google Merchant Center
If you’re advertising your products on Google, you’ll need to provide your logo to Google Merchant Center to represent your business in shopping ads, local ads, display ads and so on. This should only take a few minutes if you follow the steps below.
Drive in-store traffic with Google local inventory ads
If you’re looking for ways to drum up sales both online and off, look no further than Google local inventory ads. We’ll walk you through the A-Z and instruct you on how to get set up in this article.
Affiliate marketing networks: ShareASale & Awin
With 15% of all digital media advertising revenue attributed to affiliate marketing, more and more retailers are choosing to market their products on channels like Shareasale and Affiliate Window (Awin).
